About us
WE ARE ART&DECOR
“Art & Decor Association of Pakistan”, (AAP) was established in 2023 with registeration number 317 under rule 4 (1) (c) (i) of Trade Organization with the Director General Trade organization (DGTO), Ministry of Commerce, Government of Pakistan.
Pakistan is a country rich in art products. This endless wealth of cultre and art is unique to every province , region and district with their own significance. For both urban and rural population, this serves as a huge source of livelihood and predominantly comprises of informal businesses.
This sector also enjoys huge women participation and has an enormous growth potential that can be maximized by collaborative efforts and multidimensional supportive interventions.
AAP aims to promote and strengthen their businesses through networking which brings together artists and provides them with technical assistance for innovations and product improvement.
Mission
AAP empowers Pakistani artisans in art and décor by offering technical support, fostering innovation, and enhancing networking. We’re focused on making the informal art sector a formal industry, boosting exports, and positioning Pakistan as an art and décor hub.
Vision
AAP aims to empower artisans, celebrate their creations globally, and transform Pakistan’s rich artistic heritage into a prosperous industry contributing to the economy.
Aims & Objectives
Empower Artisans: To empower artisans and craftspersons in the field of art and décor by providing them with technical assistance and support.
Promote Artisanship: To promote, protect, and stimulate the rich artistry and craftsmanship of Pakistan, ensuring it receives the recognition it deserves.
Formalize the Industry: To transform the informal art sector into a formal industry, fostering its growth and economic contribution.
Enhance Export Potential: To focus on increasing the export potential of the art and décor sector, making it a valuable contributor to Pakistan’s economy.
Network and Collaboration: To create a network that connects artists, enabling collaboration and innovation in product development.
Preserve Art Heritage: To preserve and encourage the traditional artistic heritage of Pakistan, bridging the gap between traditional craftsmanship and modern design trends.